The 18th Shandong International Exhibition for the FoodDrinkHotelCatering & Foodservice Industries 2025
时间：2025年3月3日~5日 Date: March 3~5 2025
地点：中国·山东国际会展中心（济南市槐荫区日照路1号）
网址/ Web：www.wohcce.com
指导单位·Guidance unit
国际美食餐饮行业协会
International Association of Gastronomic and Catering Industries
中国食品工业协会冷冻冷藏食品专业委员会
Refrigerated and Frozen Foods Committee of China National Food Industry Association
亚洲国际餐饮协会丨Asian International Catering Association
世界酒店业联盟丨World Hotel Association
中国商业联合会
主办单位·Hosted by
济南市食品工业协会、展窑国际餐饮和食品产业链集
上海展窑展览服务有限公司Shanghai Kilnexpo Exhibition Service Co.Ltd.
协办单位·Co-organizer by
广东愉升节能公司、简玖披萨王餐饮公司
山东省食文化研究会丨山东省调味品协会
江苏省餐饮行业协会丨Jiangsu Province Dining Profession Association
山东省厨具协会丨Shandong kitchen utensils Association
支持单位·Supported by
越南渔业水产协会丨Vietnam fisheries and Fisheries Association
澳洲肉类及畜牧行业协会丨Australian Meat and Livestock Industry Association
浙江省酒店用品协会丨Zhejiang Hotel Supplies Association
上海进口食品协会丨Shanghai Import Food Association
中国冻品联盟丨China Frozen Foods Alliance
中国国际厨师协会丨Chinese International Chefs Association
浙江燃气具和厨具行业协会丨Zhejiang Gas Appliances and Kitchenware Industry Association
各地食品工业协会丨All places of China National Food Industry Association
全国旅游饭店业与餐饮协会丨National association of Turist Hotel and Restaurant
各地食文化研究会、全国食品企业联盟
2025年预计数据
1600+中外品牌参展、10万+展览面积、11万+专业观众，
30+论坛及赛事活动、意向成交额119.32亿元；
宁夏展团、马来西亚展团、黑龙江省展团、美国冷王、蓝威斯顿、泰国Boonyakeat、正大食品、太太乐、九曳供应链、创历制冷、酒食酒、赛卓、东玉玻璃、赛特冷链、浙江永创、西克制冷、安鲜达、酸辣粉、味泰供应链、千味央厨、爱焙乐、上海酒总、惊石农业、江苏裕灌、广东珠江桥、集泰食品、爱杯、冷联天下、大连盖世、联源机械、浙江碧海仙、华欧、欣发食品、凌云思、钰彩包装、永乐食品、好侍食品、传奇陶瓷、上海太易、九阳、仲景、微盟、浙江绿力、宝格玛、海南椰国、群昌智能、长膳智能、普缇茶业、良基、莱奥制冷、大华金属、集美、万得弗等、良品铺子、养乐多、安牧乳业、木兰菌业、澳进、百斯特
■展会概况·Exhibition Overview：
中国消费者越来越注重地道和独特的食品和饮料。近年来，中国消费者对在国内市场采购到与进口食品一样的高质量产品的需求渴望日益显著。2022年我国食品进口总额达到1390.9亿美元、同比增长2.9%，进口食品正在成为老百姓餐桌不可或缺的角色。中国饮料行业的体量超过万亿，预计2022年的增速在3%。2022年我国餐饮行业收入为4.39万亿元。2022年中国休闲食品行业市场规模为11654亿元。
伴随着全球食品餐饮行业的迅猛发展，带动了餐饮设备制造业的快速发展。预计，全球商业餐饮设备市场规模将在2025年达到1125亿美元。中国商用餐饮设备性价比高、品类广泛，应用场景广泛，能够满足国际市场的多样化需求，正日益受到世界各国终端用户的青睐。
作为华东地区专业的餐饮设备、食品饮料贸易盛会，2024年展会吸引了来自土耳其、英国、美国、泰国、西班牙、新加坡、俄罗斯、摩尔多瓦、马来西亚、韩国、日本、意大利、法国、巴西、澳大利亚、越南、台湾、香港等28个国家和地区以及国内多个省市的1600家参展商携丰富产品集体亮相，共接待观众103280人次，其中专业买家、专业观众77901人次，展览会总面积突破80000平方米。为满足中国和亚洲市场对高品质食品、饮料、酒店、餐饮等需求的增长，2025山东国际餐饮设备及食品饮料博览会拥有丰富的卖家、买家资源以及精彩纷呈的配套活动，为国内外生产商、经销商、零售商、专家学者、爱好者和消费者以及酒店餐饮相关人士能够与企业进行面对面的经销洽谈、商贸合作、经验交流创造一个＊直接和有效的平台，下届展会预计将比以往规模更大、品质更好！
作为国际＊＊的食品餐饮及酒店设备博览会，将继续＊＊品牌企业进军中国市场，共筑国际酒店与餐饮业重要的盛宴！
Chinese consumers pay more and more attention to authentic and unique food and drinks.In recent years Chinese consumers have become increasingly eager to procure high-quality products like imported food in the domestic market.In 2022China‘s total food imports reaching US $139.09 billion with a year-on-year increase of 2.9%.Imported food is becoming an indispensable role for people‘s dining tables. The volume of China‘s beverage industry exceeds trillion and the growth rate is expected to be 3% in 2022. In 2022 the income of China‘s catering industry will be 4.39 trillion yuanThe market scale of China‘s snack food industry is expected to reach 1165.4 billion yuan in 2022.
With the rapid development of the global food and catering industry it has driven the rapid development of catering equipment manufacturing industry. It is estimated that the global commercial catering equipment market will reach US $112.5 billion in 2025.China‘s commercial catering equipment has high cost performance a wide range of categories and a wide range of application scenarios. It can meet the diversified needs of the international market and is increasingly favored by end users all over the world.
As a professional catering equipment and food and beverage trade event in East China Exhibition attracted 2024 from Turkey The UK the United States Thailand Spain Singapore Russia moldova Malaysia South Korea Japan Italy France Brazil Australia Vietnam Taiwan Hong Kong more than 28 countries and regions and domestic provinces and cities in 1600 exhibitors collective appearance with rich products A total of 103280 audiences were received including 77901 from professional buyers and audience and the total area of the exhibition exceeded 80000 ㎡. In order to meet the growing demand for high-quality food beverages and hotel catering in China and Asia The 18th International Exhibition for the FoodDrinkHotelCatering & Foodservice Industries has a wealth of sellers buyers and wonderful matching activities for domestic and foreign manufacturers distributors retailers experts and scholars enthusiasts consumers and hotel catering stakeholders can face-to-face marketing negotiations business cooperation experience exchange to create a most direct and effective platform the next exhibition is expected to be larger than before better quality!
As a leading international food catering and hotel equipment exhibition will continue to lead brand enterprises into the Chinese market building an important feast of international hotel and catering industry!
■同期活动·Concurrent Events（筹划中）：
2025第九届中国餐饮与冷链物流创新发展高峰论坛
The 9th China‘s Catering and Cold chain Logistics Innovation Development peak BBS.
2025中国高端食品饮料论坛及新品发布会
山东素食、果蔬文化节
Shandong Vegetarian Fruit and Vegetable Culture Festival
山东时尚饮品节
Shandong fashion drinks Festival
咖啡拉花艺术大赛
Coffee flower art competition
中国创意菜烹饪大赛暨酒店特色食材推介会
National Creative Hotel Food Cooking Contest and Hotel Special Ingredients Event
国际食品餐饮供应链大会
冷冻食品技术应用与市场研讨论坛
连锁商超食品采购对接会
酒店及餐饮行业采购商配对洽谈会
Hotel & Catering buyer pairing meeting
■参展费用·Booth Rate：
会刊广告：◇封面 25000元 ◇封二 18000元 ◇彩首 12000元 ◇封三 15000元，◇封底 20000元 ◇彩色内页 8000元 ◇彩色内页对开 15000元；
◇参观证 50000元/3万张 ◇手提袋广告 50000元/1万个 ◇门票广告 20000元/1万张 ◇条幅广告 12000元/幅 ◇拱门 18000/个 ◇5米*3米广告牌 20000/个；
★ 新产品新技术发布会:每场10000元/45分钟，国外企业3000.00（USD）
★ 行业特别协办单位18万，限1家；协办单位128000，限2家；招待晚宴协办单位108000元，限1家（详情见附件1、2、3）。
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International Exhibitor
• Standard Booths（3m*3m）:USD 3800/9㎡;
（Plus 10% for corner booth）.
• Raw Space:USD 380/㎡（minimum 36 sq.m.）.
• New product and new technology conference: USD 3000/45 minutes
Industry special co organizer $32800 only 1; CO organizer $23800 only 2; reception dinner co organizer $20000 limited to 1 （details see attachment 1 2 3）.
■专业观众· Visiting audience：
覆盖食品进出口商、经销商、批发与零售商、超市与综合卖场、酒店餐饮等多领域，
1、食品与饮料进口商/出口商/零售商；
2、食品与饮料制造商；
3、咖啡馆/茶馆；
4、饭店/餐馆/快餐店/小食店/外卖；
5、酒店/度假村/旅馆/酒店式住宅单位/乡村俱乐部；
6、烹饪机构；
7、酒店和餐饮服务咨询公司；
8、大型连锁企业/经销商/加盟商；
9、协会、商务团体、国企、国际公司、航空公司、银行和服务提供商等团购单位；
10、家乐福、沃尔玛、联华、农工商、好德、全家等各类超市，机场和保税区免税店。
1. Food and beverage importers/exporters/retailers;
2. Food and beverage manufacturers;
3. Cafe/teahouse;
4. Hotel/restaurants/fast-food restaurants/snack bars/takeout;
5. Hotel/resort/hotel/hotel style residential unit/country club;
6. Cooking institutions;
7. Hotel and catering service consulting company;
8. Large chain enterprises/distributors/franchisees;
9. Group buying units such as associations business groups state-owned enterprises international companies airlines Banks and service providers;
10. Carrefour wal-mart lianhua agricultural and commercial enterprises haode FamilyMart and other supermarkets airports and bonded area duty-free shops.
观众行业分析：
33.9%来自酒店行业；15.3%来自食品业；
23.4%来自餐饮行业；13.7%来自零售业；
8.9%来自加盟商；4.8%进出口贸易商；
▉参展程序·Exhibition Procedure:
参展条件:具有《营业执照》的相关行业企业。
1.填写《参展申请表》邮寄至组织单位。展位执行 “先申请，先付款，先安排”的原则；
2.申请展位后一周内将参展费用[50%（订金）或全款]电汇或交至组织单位，余款于2025年2月15日前付清。参展商在汇出各项费用后，请将银行汇款单发邮件至展会组织单位。
1.fill in the application form for exhibition mail to the organization. The principle of "first application first payment first arrangement";
2.Within one week after the Booth ApplicationExhibitors will cost [50% （deposit） or full payment] by telegraphic transfer or pay to the organization the balance paid before in February 15 2025. After remitting the expenses the exhibitor will send the bank remittance email to the exhibition organization.
根据《参展商手册》安排参展事宜（宾馆、运输、搭建、展具租赁、现场翻译等）。
